Successful exchange relationships between organizations and their various partners in those exchanges – suppliers, customers, employees, or a wide variety of other types of exchange partners – have become critical to the overall success of organizations in an economy that is increasingly global, hypercompetitive, and evolutionary.
Additional information
BINDING
Hardcover
AUTHOR
Robert M. Morgan
EDITION
2016
ISBN
9781783479405
PUBLICATION
Edward Elgar Publishing Ltd
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